MESH Brings Home 18 Awards Including "Best In Show" at Baton Rouge ADDYS

Louisiana Agency Recognized with Top Honors for work with Visit Baton Rouge

Baton Rouge, La. (March 5, 2018)—MESH, an independent award-winning creative and strategic agency with over 15 years of success, earned top honors at the Baton Rouge American Advertising “ADDYs” Awards ceremony held on Saturday night at the L’auberge Casino, including “Best in Show” for its work with Visit Baton Rouge. The agency won 17 other gold and silver awards for work ranging from out-of-home campaigns to cinematography, animation, and social media campaigns. The annual awards competition celebrates Baton Rouge’s most talented marketing communications professionals. Highlights of the gold and silver awards won by MESH include:

GOLD

• Capitol City Produce: Keep it Fresh // Installations-Multiple
• Mississippi Aquarium: "The Aquarium's Coming" Campaign // Out-Of-Home Campaign
• Visit Baton Rouge (VBR): "Get Down Here" Campaign // Art Direction Campaign
• VBR: "Food City" Spot // Cinematography
• VBR: "Backyard Blues" Spot // Cinematography
• VBR: "Food City" Spot // Video Editing
• VBR "Backyard Blues" Spot // Video Editing
• VBR "Food City" 30s Spot // Video Editing
• VBR "Backyard Blues" 30s Spot // Video Editing
• VBR "Get Down Here" Campaign // Integrated Consumer Campaign

SILVER

• VBR: "Get in Line" Carousel Ad // Social Media - Single Execution
• VBR: "Backyard Blues" 30s TV Spot // Television - Single Spot :30 seconds
• Louisiana Key Academy "Letter" Spot // Single entry - more than :60 seconds
• InvestarⓇ: "King of Cha-Ching" Campaign // Integrated Advertising Campaigns - B-to-B Campaign-Local
• VBR: "Get Down Here" Campaign // Online/Interactive Campaign
• Community Bank of Louisiana (CBL): "Business of Your Dreams" Spot // Animation, Special Effects or Motion Graphics
• CBL: "Crank It Up, Karen" Spot // Animation, Special Effects or Motion Graphics

"MESH and the Visit Baton Rouge team were pushed to think differently this year as we worked to create a unique voice for the city following a challenging 2016. Together we developed a compelling integrated marketing campaign focused on the common roots that people have an emotional connection with—from music to food and festivals," said Paul Arrigo, President and CEO of Visit Baton Rouge. "We're thrilled to be recognized with a Best in Show award for our efforts, but we're even more proud to foster a rebirth of passion and enthusiasm for the city of Baton Rouge."

“We are thrilled to be awarded the industry’s highest honor for creative excellence,” said Taylor Bennett, Founder of MESH. “Our team truly put their heart and soul into each of these award-winning campaigns and it shows—especially when given the opportunity to help our city to move forward and cultivate a positive outlook for Baton Rouge after a challenging year for the community.”

For more information on the Advertising Federation of Baton Rouge and more information on Saturday night’s winners, visit https://aafbr.org/addy-awards/.